When I became a mom, I did what you’re probably doing now — searching for the best for my baby. Diapers were one of the first things on that endless list. But when I walked into stores or searched online, all I saw were imported foreign brands.

I couldn’t help but ask:
Why is everything imported? Why does nothing feel like it’s made for us?

Mainstream diaper brands gave my twin babies rashes. That was my wake-up call. I began checking every diaper's absorbency, feeling the top sheet after every change. And honestly? It felt wet. Now imagine your baby’s delicate skin constantly touching something damp. No wonder there were rashes.

Why can’t we make something foolproof in India for our babies?

And so, Coddle Up was born.

Hi there! We’re Coddle Up, and we’re here to take the mess out of diapering. Our super-comfy, ultra-absorbent diapers are made with love, tested by real parents, and approved by some of the pickiest bums in the business.

Whether you're a first-time parent or a seasoned pro, we're here to cheer you on through every change, every milestone, and every “oops, we’re out of diapers” moment.

We are a boutique diaper brand that looks premium, but is economical at the same time, feels soft like cotton clouds, keeps your baby dry for hours — and is completely made in India. I’ve been hands-on in every step — from material sourcing to testing to designing every cute little print.

Because when you’re a mom, nothing is “just business.” It’s personal. It’s emotional. It’s your baby.

Coddle Up isn’t just a diaper. It’s a promise — of comfort, quality, and care — made with a mother’s instinct, not a corporate checklist.

When you hold a Coddle Up diaper, I hope you feel seen. I hope you know it was made for you and your baby — thoughtfully, lovingly, and right here at home. No rashes. No wetness. No compromises..